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24
Feb/10
0

Video Production – The Thousand-dollar Lunch

The Thousand-dollar Lunch

One of the perks of being in the Cruise Line Video Production Business is lunch. Sometimes this can be a hurried sandwich grab and some chips, but not usually. Not if you time your shooting script right. Everyone has heard stories of fabulous wrap parties where tables full of food and drink get consumed and everyone has a real good time. Well, some of those stories are true. I always used to give my crew the best wrap dinner I could, and since we were often in some exotic port or city there were usually plenty of choices. Once I treated them to a “wrap spa” overnight experience in Nagasaki, Japan, including twenty-course gourmet dinner, bottomless Sake cups, massages by blind people and soaking in the natural hot springs of a three hundred year old resort. But that was just taking our reward for a job well done. Easy to pull off. A great lunch in the middle of a shoot in the middle of the day is a much more subtle and refined art. Possibly my best one ever was the Thousand-Dollar Lunch in Venice, Italy.

We were in Venice shooting the Maiden Voyage of the Grand Princess and we had a cute model couple who tootled around with us while we videoed their every move. The way I had come by this couple was a story in itself. The girl, Lisa, was an ex-model and was working in a top talent agency in Miami. I had used her to cast several models I used on a Caribbean Cruise for Celebrity Cruises and in the course of the casting I had gotten to know her quite well. Lisa had told me she was getting married shortly and the honeymoon was all set for somewhere in Mexico. She was marrying one of the models in her company’s stable named David. When I finished with the Celebrity shoot, Princess called and wanted us to cover the Grand Princess Inaugural Cruise in the Mediterranean (See previous article titled Midnight Express-Oh!). They wanted to cast two models to be the focus couple. I called up Lisa and started her casting for this couple. I asked her how her wedding went and she said it was great but the Honeymoon fell through due to something or other with the resort. That’s when I got this great idea. “How about a two week Honeymoon on a luxury cruise in the Med, I said, all expenses paid!” Well that wasn’t too difficult to sell. She and David were thrilled with the idea. I knew they would be a good addition to the crew. (Not
1000
always the case. See previous article “Smooth Shooting on Rough Seas”). The fact that I would be saving lots of money on models fees didn’t hurt. So off we went to Europe, and to this day David and Lisa get out the video we made of the trip and play it on their anniversary. Probably the best Honeymoon Video ever made. And that brings us back to the Thousand-Dollar Lunch.

Venice is probably the most photogenic city in the world and we “shot the sh@t out of it”
as they say. We shot David and Lisa in a gondola, David and Lisa in St. Mark’s Square, David and Lisa in a vaporetto on the Grand Canal. We were being escorted around in a beautiful vintage motorboat with a lovely Italian guide, all courtesy of Princess Cruises. When it came time for lunch, the driver of the boat said he knew just the spot. Yes he did.

We tied up at a picture perfect Italian Trattorria right on the Grand Canal. Grape vines were hanging over the trellises, the waiters were all dressed up, it was something right out of a promotional video. Hey, wait, we’re shooting a promotional video! So we just kept rolling. The Maitre’ D graciously opened the gate leading to the patio for our couple. They were given a romantic table right on the canal, they had pasta and wine and desert all served by the waiters out of Central Casting and we rolled on the whole thing. Of course, we all had lunch right next to them, just out of camera view. And what a lunch!
Unbelievable pasta and seafood and wine and it just kept coming. I’m sure we were there for nearly three hours. When we finally got the bill, it came to a few million Italian Lira. We really couldn’t figure out exactly how much it was, but we knew it wasn’t going to be cheap. When we finally did the math it came in at just over a grand. But we were in high spirits (not to mention the wine consumption) and we had gotten some absolutely gorgeous shots of the couple having a romantic lunch on the Grand Canal in Venice. “Come on”, I said to Jack, our Princess chaperone, “look at it as a location fee.” And that’s just how it appeared on his expense account. To be honest, shooting a similar scene in Venice, California would have cost twice as much and we wouldn’t have gotten lunch!! And really, if you are going to set a record for most expensive location lunch ever (this was just a crew of five) what better place to do it than Venetia! Molto Bene!

By: John nik

Article Directory: http://www.articledashboard.com

Timothy K. Melchior, The Travelographer, works for The Association of Media Producers in Burbank, California.

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Video shorts are hot!

Video shorts are the hottest new format to promote a business on TV, online or DVD. It is one of the most cost effective video productions and usually produced in a very short time. Video production editing or also called post production for shorts is not anymore as time consuming as it used to be and the hard-software for editing is getting less and less expensive.

Corporate shorts in TV production provides innovative videos to capture the essence of a story or product, and give a personal touch to help connect with the viewer. Shorts in any video production can be used for a range of needs: branding, sales, awareness, promotional, political, educational and informational uses. A video short intends a specific purpose in a corporate or B2B environment and watched by a targeted audience.

They can help craft the right message to promote and push a brand - and make it stand out visually.

Video production and post production editing for shorts aim to inform the audience, give more insight and a greater understanding about the world and its subjects. It becomes true: A great story starts with imagination.

Some of the first pioneers of video shorts and film TV production are the German born Director and cameraman Max Skladanowsky who built one of the first film cameras in 1890. For his first film, Bioskop, he used to loops of 54mm film, one frame being projected alternately from each. This made it possible to project at 16 frames per sec, sufficient to create the illusion of movement.

Video production editing was done linear to this time therefore it was very limited and time consuming.

Also the man who has been called the "father of the documentary film production, Robert Flaherty," born in 1884 (Michigan U.S) produced short films. Flaherty produced Nanook of the North, A Story Of Life and Love In the Actual Arctic, the first feature length documentary film production, in 1922.

Not to forget that his video production editing was still done linear, in compare to today's much faster non-linear video editing suites.

Another pioneer work in video and film production was the earliest known feature length narrative film in the world, an Australian production called THE STORY OF THE KELLY GANG (1906).

Or did you know that one of the world's first film studios, The Limelight Department was operated by The Salvation Army in Melbourne, Australia, between 1897 and 1910? It produced about 300 films of various lengths, making it the largest film producer of its time.

Since then workflow of video production, post production editing and equipment of a cameraman has changed tremendously. As well the platforms it screens and the aims it is targeting.

Strong believes are that in the common years 70% of all web based content will be bundled in video shorts, vodcast (podcast video).

Therefore every company and individual should start to think in this direction to stay effective and promote their business online with a podcast video.

Corporate Shorts provide innovative podcast videos for a website to capture the essence of a business, and give a personal touch to help connect with the audience. An effective online podcast video presence is the future promotional and informational vehicle.

Today most TV channels stream their video content on the web because people like to follow up shows and programmes they missed or just want to be more flexible with viewing times.

What is anyway the difference between PODCAST and VODCAST?

Podcast is Audio for web only

Vodcast is Video and Audio for web

By that post production or non-linear video production editing becomes highly increased and has changed dramatically as well.

In compared to film production 50 years ago, today's video editor can edit your video footage at points that are both creative and logical. Video production editing can be done in very short time in house or on location with a mobile video editor and edit suite. Using digital video footage, they can create sophisticated animated text effects, special effects and combine movies with still images.

With original or existing digital footage the video editor can animate, transform and composite multiple movies and images, apply colour correction, improve audio quality and add animations.

Video editor can use video footage to combine green-screen interview footage with customized virtual sets while adding convincing effects like virtual shadows and reflections in your video production edit.

This was not possible in the early stages of film and video production! A TV or film producer, director or cameraman needed many hours of work and post production was very limited.

But there is more! Video production soundtrack editing is one of the big advantages of today's technology.

Different soft- and hardware is used to compose loop-based soundtracks in any musical style for a video production, or to provide and edit a stock music soundtrack.

Video shorts are the way to go.


Anywhere in hove, brighton or portslade which sells helly wheels?

I need some before i go on holiday.

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